Maximise customer loyalty with modern email marketing

The message that makes the difference.
Most of us skim through our inboxes, delete generic mass emails, and only react to what truly matters to us in that moment. And that’s exactly the challenge marketing teams face today: How do we stay relevant in a flood of emails and build genuine customer loyalty?

The good news: With modern platforms, we can meet people exactly where they are. During onboarding after a first purchase, through targeted reactivation after a period of inactivity, or with personalized cross‑selling offers based on real behavior.

In just 60 minutes, we’ll show you the path from static newsletters to dynamic journeys — powered by modern segmentation and real‑time personalization.

Watch now
Kundenbindung maximieren mit E-Mail-Marketing | Jetzt zum Webinar anmelden
on demand

Available anytime, anywhere

Who is this relevant for?

Marketing and CRM managers who want to take their email strategy to the next level, executives who want to increase customer loyalty and customer lifetime value in the long term.

Speaker

Romana Močnik, Team Lead CRM Solutions at NAVAX

Kinan Alexander Al-Darwisch, Sales Specialist at NAVAX

What you can expect

Learn how to use real‑time triggers and smart segmentation to measurably increase customer loyalty — with practical use cases you can implement in your own company in no time.

  • A strategic outlook
    What does "maximising customer loyalty" mean in email marketing in 2026? Where do you stand in comparison to your industry?
  • What are the best practices of leading companies?
    And how does Customer Insights – Journeys with real-time triggers and centralised customer data strengthen your customer loyalty?
  • Practical application: Specific use cases in the live demo
    Learn how to create an onboarding journey or retention mailings in 15 minutes.

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