More than just a tool: Our path to the new CRM | On-Demand
How does a CRM system become more than just a tool? In this presentation, you will gain a practical insight into the CRM journey of FormMed HealthCare GmbH - from the start to automation and the AI outlook.
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What you can expect
Christian Pfänder, Head of Sales, gives a practical insight into the CRM journey of FormMed HealthCare. The company is the market leader in the field of orthomolecular therapy and micronutrient medicine - with over 430 preparations and the highest quality standards. Due to strong growth and the complexity of the business model, it was clear that the old CRM system could no longer fulfil the requirements. "We needed transparency, scalability and automation - and a solution that understood our complex processes".
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